We are a trusted UK direct lender based in Norwich, Norfolk, who provide unsecured homeowner loans. We help homeowners across the UK access affordable finance without securing the loan against their property. Norwich Trust was incorporated in 2020 and we began lending under the Norwich Trust brand in 2024. As part of the Norfolk Capital Group, we benefit from more than 30 years of experience supporting people who may have been declined by high street lenders or have less-than-perfect credit. We are proud to have an Excellent Trustpilot rating, reflecting our commitment to outstanding customer service and positive customer experiences.
Whether you're looking to consolidate existing debts into one manageable monthly payment, fund a home improvement project, cover unexpected expenses, or achieve other financial goals, our experienced team is committed to finding a solution that works for your circumstances and we aim to get a decision to you within a working day.
At Norwich Trust, we believe borrowing should be straightforward, transparent, and focused on achieving positive customer outcomes. We take the time to understand your individual needs, providing clear guidance throughout the application process ensuring every loan is both responsible and affordable.
Our mission is to make unsecured homeowner loans accessible to those who need them most, helping customers across the UK move forward with confidence—even when traditional lenders have said no.
What is in a name?
We are proud to be a Norwich-based company, living and working in the heart of beautiful Norfolk, so we honoured the fine city by including it in our name.
Though we’re not a Trust in the investment sense, trust is what sets us apart. Our customers can rely on us to always deliver on our promises and put them first.
Our years of expertise and knowledge in the finance industry, as well as the trust between ourselves and our customers, is what makes us Norwich Trust.
